Design for new line of all-natural sugars for The Gourmet Baking Co. Goal was to coordinate with their overall brand look and feel with strong use of color but in a way that speaks to the natural foods market, and be complementary to the line of all-natural sprinkles.
The Gourmet Baking Co. Logo
Logo for Pepper Creek Farms’ new brand The Gourmet Baking Co., whose extensive line includes all things baking such as festive sprinkles, cupcake mix kits and other fun and easy baking items.
An extensive line of both festive and everyday decorating sprinkles with approximately 100 products. The challenge was to tailor each design to its product and group themes by subcategories, all while maintaining a unified line look and fitting within the overall The Gourmet Baking Co. branding.
Chocolate Dimples Candy
Fun, bright, bold design for this line of chocolate candies.
This design draws on a warm, home-baking theme to entice and inspire with this easy-to-use baking mix.
Design for new Cornbread Mix kit for The Gourmet Baking Co. Color and texture draws on the rustic nature of the homemade bread in a way that is authentic and exciting.
This design leans slightly retro in a fun, modern way. Packaged in a wide cardboard tube, the bright patterns differentiate each flavor and, together with the fanciful type, bring together elements of fun and whimsy for an effective package design.
Design for new line of all-natural sprinkles for The Gourmet Baking Co. Goal was to coordinate with their overall brand look and feel with strong use of color but in a way that speaks to the natural foods market, and be complementary to the line of all-natural sugars.