Blog: Packaging Category

8 Things You Need to Know Before Selling Your Food Product Online

November 2017

Many startup food brands are choosing to launch and sell their products only online—such as through Amazon—as their sole retail outlet. Designing a food package for online is very similar to designing for traditional retail shelf space, however there are a few additional key aspects to consider. Here I’ve compiled a list of the top … Read More

Designing Food Packaging for Kids: 6 Things to Know

October 2017

I’m noticing that more and more clean, convenient kids’ meal and snack foods are flooding the market. Personally, I think this is great. As a busy mom, I know that many parents appreciate having these kinds of foods readily available, and of course kids do too. I write a lot about packaging strategies for adult … Read More

Your Questions Answered, Vol. 2

October 2017

Our first Q&A blog post was so popular that I’m excited to publish our second Q&A of this series. Food packaging and compliance can be so complicated, and the FDA code so technical and lengthy, that many are left with questions they can’t find a clear answer to. Having been specializing in gourmet food packaging … Read More

Checklist for a Successful Food Package

August 2017

There are so many aspects to consider and assess when developing food packaging. Successful packaging needs to perform on a number of levels and guide the consumer through distinct stages of the selling process. How do you know if your packaging will be effective? I’ve consolidated many of my past articles into a checklist to … Read More

Top 10 Ways to Maximize Food Sales with Packaging

June 2017

Recently I’ve been getting a lot of questions about best practices to sell a packaged food product. While I’ve touched on many of these topics in the past, I thought it would be helpful to have a quick overview in once place—a cheat-sheet, if you will. These are general points to keep in mind when … Read More

Your Questions Answered, Vol. 1

February 2017

I love the commentary that takes place on my articles in the comments section. I also get quite a few questions by email that aren’t published on the blog. I’m finding there is a great deal of valuable information we discuss. What I love most about answering all these questions is that it causes me … Read More

Top 10 Food Packaging Articles of 2016

December 2016

As this year comes to a close, I thought I’d take a look back at which articles I’ve written in the past few years were the most read in 2016. It’s fascinating to me that in food packaging design, the mix of creative skill and technical knowledge is of equal importance. One or the other … Read More

Comprehensive Guide to the New Nutrition Facts Format

November 2016

Now that the FDA has released its comprehensive guidance on the new nutrition facts format and the other things like RACCs, DVs, and RDIs that have changed along with it, I’ve updated my original  FDA Food Labeling Guide Made Easy article. So now you have all you need again in one place. The updated article … Read More